I was thrilled to take on the project of creating a custom illustrated logo for Oso Literary PR. After sketching out various concepts and ideas, we settled on an image of a bear with books balanced precariously on its head. This symbolized both the strength and intellectual prowess that Oso Literary PR sought to convey.
The vintage linograph style added depth and character to the logo, while evoking a sense of nostalgia that resonated with Oso Literary PR's target audience. In the end, this project allowed me to combine my passion for illustration with my expertise in design to produce a unique and impactful visual representation for Oso Literary PR.
